by Sublime Creations | Dec 31, 2019 | AB Testing, Advertising, Clients, Content, Content Marketing, Customer Experience, Google Analytics, Google Optimize, Google Search Console, Marketing, Small Business, Web Design, Web Development, Website Design, WordPress
So… you’ve been tracking the success of your web pages using Google Analytics and you’re disappointed in your bounce and conversion rates. Wait. What did I hear you mumble? You have NOT been collecting data and analyzing it to determine the success of your site? Leave...
by Sublime Creations | Oct 23, 2019 | Advertising, Content, Content Marketing, Google Analytics, Marketing, Pay-per-Click, Search Engine Optimization, SEO
Story Time: Part I Brrr. It’s getting cold outside. Imagine this: The weather guru on your favorite channel predicts the first snowfall by the end of the week. You sell shovels, but your store just opened and you want to get people to buy shovels quickly to boost your...
by Sublime Creations | May 28, 2019 | Content, Content Marketing, Customer Experience, Marketing, Mobile First, Mobile-Friendly, Small Business, Web Design, Web Development, Website Design
Mobile devices are altering our lives. Avid users are getting “text-neck” from bending over their tablets. Some people are so attuned to their phones they feel “phantom vibrations” from their pocketed phones even when they aren’t ringing or emitting text alerts. It...
by Sublime Creations | Apr 24, 2019 | Content, Content Marketing, Customer Experience, Google Analytics, Marketing, Mobile-Friendly, Search Engine Optimization, SEO, Small Business, Social Media, Voice Search, WordPress
Whether or not you drink or watch Game of Thrones, you most likely want to know things. Knowledge is power. People who know things are concentrating on the following areas to maximize search engine optimization (SEO) in 2019. Analyze Audience Behavior When aiming to...
by Sublime Creations | Jan 15, 2019 | Black Hat SEO, Content, Content Marketing, Search Engine Optimization, SEO, White Hat SEO
The sun rises over sagebrush as a lone coyote hunts in the distance. Two riders guide their mounts towards a trickle of a stream. Water is precious and both riders thirsty. There will be a showdown. One of the riders wears a weathered white hat, the other a hardened...
by Sublime Creations | Oct 24, 2018 | Content, Content Marketing, Google Analytics, HTTPS, Search Engine Optimization, SEO, Voice Search, Web Design, Website Design
“Alexa, add Cheerios to my shopping list, please.” “Google, order a thermometer for my oven!” “Siri, where is the nearest gas station?” More and more people are turning to voice-activated virtual assistants to help with daily chores or information searches. What used...
