by Sublime Creations | Oct 23, 2019 | Advertising, Content, Content Marketing, Google Analytics, Marketing, Pay-per-Click, Search Engine Optimization, SEO
Story Time: Part I Brrr. It’s getting cold outside. Imagine this: The weather guru on your favorite channel predicts the first snowfall by the end of the week. You sell shovels, but your store just opened and you want to get people to buy shovels quickly to boost your...
by Sublime Creations | Sep 16, 2019 | Advertising, Citations, Clients, Content, Directory Listings, Local, Local Listings
By now you have probably heard of business local listings. If you’re old enough, you may even think they’re a bit like a directory listing in an old-fashioned phone book. (Never used a phone book? Keep reading anyway.) In a nutshell, local listings on the web contain...
by Sublime Creations | May 28, 2019 | Content, Content Marketing, Customer Experience, Marketing, Mobile First, Mobile-Friendly, Small Business, Web Design, Web Development, Website Design
Mobile devices are altering our lives. Avid users are getting “text-neck” from bending over their tablets. Some people are so attuned to their phones they feel “phantom vibrations” from their pocketed phones even when they aren’t ringing or emitting text alerts. It...
by Sublime Creations | Apr 24, 2019 | Content, Content Marketing, Customer Experience, Google Analytics, Marketing, Mobile-Friendly, Search Engine Optimization, SEO, Small Business, Social Media, Voice Search, WordPress
Whether or not you drink or watch Game of Thrones, you most likely want to know things. Knowledge is power. People who know things are concentrating on the following areas to maximize search engine optimization (SEO) in 2019. Analyze Audience Behavior When aiming to...
by Sublime Creations | Feb 22, 2019 | Clients, Content, Gutenberg, Small Business, Web Design, Web Development, Website Design, WordPress, WordPress.org
On December 6, 2018, WordPress released version 5.0 of its editor, better known as Gutenberg or “the block editor.” If you haven’t installed the update yet, you should in order to keep your site secure and efficient. However, this update includes major changes to its...
by Sublime Creations | Jan 15, 2019 | Black Hat SEO, Content, Content Marketing, Search Engine Optimization, SEO, White Hat SEO
The sun rises over sagebrush as a lone coyote hunts in the distance. Two riders guide their mounts towards a trickle of a stream. Water is precious and both riders thirsty. There will be a showdown. One of the riders wears a weathered white hat, the other a hardened...
by Sublime Creations | Oct 24, 2018 | Content, Content Marketing, Google Analytics, HTTPS, Search Engine Optimization, SEO, Voice Search, Web Design, Website Design
“Alexa, add Cheerios to my shopping list, please.” “Google, order a thermometer for my oven!” “Siri, where is the nearest gas station?” More and more people are turning to voice-activated virtual assistants to help with daily chores or information searches. What used...
by Sublime Creations | Aug 24, 2018 | Clients, Customer Experience, HTTP, HTTPS, Search Engine Optimization, SSL, SSL Certificate, Web Development, Website Design, Website Launch
You may have noticed a message next to your website or other sites you frequent in the address bar of Google Chrome this summer. Why is it popping up now and what does it mean? According to DMR Business Statistics, Google Chrome dominates web browsing traffic with a...
by Sublime Creations | Jun 23, 2018 | Clients, Content Marketing, Mobile-Friendly, Search Engine Optimization, SEO
Search Engine Optimization, or SEO, is a method used to get traffic to your website through free, organic or natural listings that search engines can find. Done properly, SEO can greatly increase the amount of visitors to your website. Search engines like Google (the...
by Sublime Creations | May 23, 2018 | Clients, Data, Google Analytics, Google Search Console, Marketing, SEO, Small Business
Google offers a variety of valuable tools for your website, but one of its most brilliant and useful golden nuggets is the Search Console. What is Google Search Console? Google Search Console is a free tool or application that allows you to monitor various aspects of...